Just Write – copywriting

Steve Howson – freelance copywriter.

I write clear, engaging, human-centred content for businesses and organisations of all sizes. I take time to understand your business, its markets, customers and points of difference, so I can write creative, compelling content that resonates with your audiences and sets you apart from the crowd.

I write content for every form of communication, from websites, blogs, thought-leadership articles and white papers to case studies, brochures, annual reports, speeches and video scripts, as well as shorter-form copy for advertising and marketing campaigns. I have particular expertise in articulating complex technical and specialist subjects for wider audiences.

In my 25+ years as a copywriter, I’ve worked for clients in many different sectors, including construction, engineering, energy, manufacturing, technology, IT, tourism, transport, education, retail, finance and the public sector. I work directly with many businesses, but also have close relationships with marketing, advertising and PR agencies, who bring me in to work on their client projects.

Having written content for many large websites, I understand the nuances of SEO copywriting. I also write tone-of-voice and copywriting style guidelines for clients.